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Business and Entrepreneurship Blog

January 21, 2021

8 FREE Resources for Starting a Business

Starting a business is an exciting, but overwhelming project. It is easy to get carried away with the long term vision, rather than tackling small, important tasks from the start. Naturally, there is a lot involved to get your new…

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July 7, 2020

6 ways to increase productivity when working from home

working on a laptop

Virtual workspaces have played a pivotal role in altering the conventional working culture of the 21st century. Through 2020, the shift between office working, and working from home has been huge. Through a virtual workspace, people can communicate and collaborate…

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June 23, 2020

5 Things to Consider Before You Start a Business

start a business

Deciding to start your own business can be exciting, overwhelming and terrifying all at the same time. No matter how confident you are in your product or business model, you will always encounter new challenges. Many people can feel discouraged…

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June 22, 2020

10 Unique Ways to Use Online Content to Drive Your Business

content ideas

Marketers are always striving to find new ways to attract customers. The main rule of marketing suggests that excited and engaged customers are the key to drive any business. With the advancement in technology, content marketing has emerged as one…

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June 20, 2020

5 Reasons Gen-Z love TikTok and How Businesses Can Benefit.

tik tok marketing

TikTok has taken the world of social media by storm, and there’s no wonder why. The instant video platform replaced a niche that was previously occupied by Vine. Back in 2015, Vine was an incredibly popular outlet for sharing short…

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June 18, 2020

8 Major Differences between B2B and B2C Social Media Marketing

female workforce

Both Business-to-Business (B2B) and Business-to-Consumer (B2C) marketing involve selling products to people. However, while B2B and B2C social media marketing may seem similar, there are a number of key differences between the two. There is more at stake in B2B…

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